Corporate gifts culture is a well thought out program and it is a serious business . The gift culture in the corporate help the company to retain the old customers , enhance the value of the relationship with old customers and create the new customers at the same time .
According to the survey , the corporate gifts are given to the major clients , who are the major customers of the products and services of the company . But now the companies are creating small and big gifts to be presented to all types of customers . The companies are also going out of the way to give personalised gifts to meet the need of customers . For examples , the customers are getting things and items , which they can use on day to day basis . Such items are more preferred by the customer than the items , which are used just for one time , such as chocolates or wine bottles .
Corporate gifts from Corporate Gift Suppliers in Mumbai are generally divided into two parts , the gift for employees and gifts for other customers . The gifts for employees are generally given to special occasions and have no link with the performance of the company .The gifts for outside customers , who are suppliers , distributor or major customers of the product or services of the company are engraved with the logo , brand or tagline of the company .
The gifts of this nature become the visible and moving brand ambassador of the company and create awareness about the business activity of the company . These gifts are always marked by the name and logo of the company . The customer knows that the company has thought about her or him and this enhances the relations with the company . It has been noted that such customers always prefer the products of the company and become the loyal customers of the company .
The nature of gifts has also gone under considerable change during the last few years . The gifts are becoming personalized . The companies are sending gifts , which are useful to the customer . The gifts which can be used for the year long or for the longer period are more valued than the others by the customer.These Corporate Gift Manufacturers in Mumbai are creating strong customization of gifts , to distinguish gifts from the other companies . The business line and services of the company are also deciding the gift , the company will present to customers .